Say but little,
and say it well.

That’s what healthcare communications is all about.

That’s what healthcare communications is all about.

The goals are to engage, educate and persuade. The challenge is holding a doctor’s attention for long enough to do just that.

The goals are to engage, educate and persuade. The challenge is holding a doctor’s attention for long enough to do just that.

That means saying but little and saying it well...

...succinct, memorable messaging, impactful visuals, attention-grabbing materials.

All landing in the right place at the right time.

All landing in the right place at the right time.

At McCallan, we are all about time. Taking the time is what sets us apart.

We take the time to get to know our clients.

The individuals and the companies they work for.

Understanding the company ethos gives us valuable insight into what they are working to achieve.

Understanding how people like to do things helps us to build those relationships.

We take the time to get to know a brand.

Everything from the brand personality to a full understanding of the science and literature.

All brands have something that differentiates them; something that gives healthcare professionals reason to choose them. Identifying those differentiators and developing messaging to engage and persuade is time well spent.

We take the time, but not too much time.

Our clients are busy people, so we’ll always work swiftly to address their needs.

We understand the importance of keeping them updated, so they know exactly what to expect, and when to expect it.

And when a client gets in touch, they will always hear back from us in good time.

We take the time to get it right.

We pride ourselves on accuracy and attention to detail.

We look for consistency in everything we do. Taking our time saves your time.

We've taken our time to get to where we are.

Several decades of it. We have experience in many areas of healthcare: common diseases and rare diseases.

We can quickly grasp new information, wasting no time in understanding therapy areas and treatments.

Why should you take the time to talk to us?

Whilst we do many of the same things as other agencies in healthcare communications, speed and accuracy are where we really stand out.

If you’re looking for something new, please get in touch.

And if you already work with an agency that you love, but just want something done quickly or need additional resource, we’re happy to work alongside them.